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Published:
itSMF Australia Bulletin November 2003 as commentary column:
"In My Opinion - Karen Ferris Speaks Out"
Change Is
Not An Option?
© 2003
Karen Ferris
I gave a
presentation at the last itSMF Annual Conference in Sydney on
organisational change associated with the implementation of IT Service
Management, and how to make it happen. The presentation was well received and
seemed to strike a chord with the audience. A number of people spoke to me about
the topic after the presentation and agreed that this was an issue that often
goes in the “too hard basket” and never comes out.
So I have
decided to use this column to reiterate what was said at the conference:
(a)
for those who weren’t there;
(b)
for those who were there but chose to go and listen to Mike
or Cassandra and Stuart (what the…? – joke!); and
(c)
because it is a subject close to my heart
The
implementation of IT Service Management and adoption of best practice as per the
IT Infrastructure Library WILL involve organisational change.
Organisational change is hard because it involves people but this is no reason
to ignore it in the hope that it will go away. IT WON’T!
We consultants
as the “change agents” cannot make the organisational change happen. It cannot
be delegated
to “outsiders”. Change is an INSIDE job. Although outsiders like consultants
might provide valuable ideas and input, people inside the organisation must
accept responsibility for the change. The consultants cannot act as your
scapegoats.
When an organisation commits to making the change the message has to be that
change is NOT an option. People generally do not like change. It is
unsettling and unnerving and is often a fear of the unknown. Therefore if you
give people the option to change they won’t. The message is often “we would like
you to change”, “please change”. This will not work. The message has to be “you
will change”.
The leaders of the change need to recognise that
change is a personal thing. Everyone is different and will respond to change in
different ways. People will change at different speeds. Everyone has to be given
time and support to make the change.
People need to be involved in the change so that they feel that they have had
input. Communication is crucial. It has to be made totally clear what the
organisational change is and why it is being done, how it is going to be
achieved and what impact it will have on people.
Everyone needs to be involved. Get staff to identify those things that will aid
the change and those things they believe will get in the way. Use the positives
to make the change happen. Address the negatives in a systematic fashion. Do not
be afraid to discuss the undiscussable. A threat to the change that everyone
perceives but no one is willing to talk about is most damaging to the
organisation.
Getting staff involved in the decision making process will lead to greater
commitment and achievement of the goals of the change. Staff can identify issues
with the change that you had not even thought about and would have not
addressed. But best of all staff can offer their skills and knowledge and
identify solutions to issues to which you did not have the answer.
Not getting people involved and just railroading the change across the
organisation will ensure that the change does not happen. Do not downplay the
human pain of change. This insensitivity to peoples feelings will not only
ensure that the change fails but will destroy morale and loyalty along the way
So in addition to involvement, what else will help make the change happen?
Reward good behaviour and not bad. Do not focus wholly on those people who are
not making the change but pay attention to those who ARE making the change.
Reward them for that. Don’t underestimate the power of peer pressure. Seeing
others being rewarded for making the change will encourage those who were
relunctant to also get on board.
Reward teams not individuals. This strengthens teams as it encourages teamwork
and collaboration. The stronger ones in the team will mentor and coach the
weaker ones to ensure that the team gets its rewards.
Make sure you change the reward system. If you reward people for what they have
always done, that is exactly what you will get -–how it has always been done.
Managers of change have to recognise that the organisation is not just made up
of organisational structure and technology – it is made up of individuals with
different personalitiies and roles. The managers of change therefore need to be
able to handle all the variations and this will require empathy, energy,
commitment, time and patience.
The leaders of change need to lead by example or “walk the talk”. People are not
going to demonstrate behaviours that they do not see in their leaders.
Without
management that recognise that change only happens through people, the change
will not succeed.
Implementation of IT Service Management and ITIL requires more than just
processes and tools. We consultants can design you the most effective and
efficient processes and identify the best tools to support those processes, but
without addressing the people issues the implementation is not going to work.

It is like
levelling a three legged stool. You need to get all three legs right at the same
time if you don’t want to fall on your backside when you sit on it!!
Of course, there
will always be the “hard case”. Those who can’t or won’t make the change. These
people cannot be ignored. They need to be dealt with otherwise the chances of
success will diminish.
Perform ITIL
Problem Management on these people! Determine what the underlying cause of the
problem is and deal with it. Determine where the misalignment is and address it.
Make sure you have channels of communication open with these people. Until you
do that, you cannot work with them to make the change.
Take time to
re-evaluate yourself. It might be that YOU are bringing out the worst in them
and YOU may need to change the way in which you communicate.
If the problem
persists, you may have to stage a formal encounter with the person to deal with
the issues. This may lead to a dismissal but at least you will know why.
Of course, all
this is extremely time consuming, and many of you will have IT departments or
businesses to run. However, dealing with these issues is NOT separate from your
job – THIS IS YOUR JOB.
At the end of
the day, you will gain time as you will have reduced the problems and can start
to move forward and make the organisational change and implementation of IT
Service Management a success.
But remember, as
IT Service Management is a journey of continual improvement, likewise,
organisational change can never end.
Karen Ferris is an independent IT Service Management consultant and can be
contacted via www.kmfadvance.com
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